• Defined the organisational level vision statement.
• Defined the people strategic priorities to achieve that vision.
• Defined the values, or guiding principles that show the way you will work to achieve that vision, holding your people accountable for behaving in this way.
• Potentially completed a DEI audit and from this evidence, informed the DEI strategic priorities to focus on, that have maximum impact on creating an inclusive culture.

The DEI strategy should now be shown as a summary written statement of intent.

Why is a DEI statement important?

It demonstrates your commitment to DEI and provides a consistent and clear message. It is a statement for your people, for your customers, for your local communities and for your suppliers, creating an attractive employer brand to attract, retain and grow amazing talent.

What is a DEI statement? 

It’s your positive affirmation statement. The statement sets a positive intent for your efforts.

These are publicly available, creating that important first impression and building your employer brand, as well as holding your people accountable by a constant, publicly available reminder.

It’s a statement that can be used to guide your culture change communications, policy documents, include on your careers web site and in your adverts as positive affirmation of your commitment and intention at each stage of the employee life cycle.

How to write a DEI statement